Associated Labels Thirsty for Change

Associated Labels Thirsty for Change

October 27, 2009


Associated Labels, in celebration of World Water Day, observed annually on March 22, has announced the completion of a year long water project that the company hopes will inspire activism and public service at both a corporate and individual level.

Rusty Ashworth, President of Associated Labels, stated, “We are committed to making a difference in the world.” Ashworth and his company recognize that regardless of income, available time, age, and skills, we can all do something useful for others and, in the process, strengthen the fabric of our shared humanity.

Ashworth continued, “Our goal was to drill and build a water well in the East African village of Kagulu in Uganda.” The village of Kagulu and its people, like more than 1.1 billion people worldwide, lack access to any clean and safe drinking water. As a result, many women and young girls in this rural Sub-Saharan African village, as with other parts of the world, must trek as far as 15 kilometers everyday to retrieve water for their families.

Due to this manual labor, Ashworth states, “Such women and children are prevented from pursuing an education, maintaining their households or earning additional income.” It was with this in mind that Ashworth realized there was, “a huge opportunity for Associated Labels, as a company, to have an enormous impact on this very vulnerable community.”

Associated Labels’ funded water well is now complete and fully functional. “It’s incredible to see the positive human impact this work has had on our company as well as this village worlds away,” Ashworth reflects, “through our efforts, our water well has made clean drinking water accessible 24 hours a day.” Not only has this project brought clean drinking water to a community in need, it will also lead to improvements in health, sanitation, education, gender equality, and increased economic development.

By sharing his story, Ashworth hopes that others will be “inspired by this great success story of our company.” While hitting home the fact that through any act of giving and kindness, “we can all have a profound influence on the lives of others.” Associated Labels understands that we can all make a difference in our local communities and across the globe as individuals and corporations and is slatted to fund future projects that will make a difference in the lives of others.

Check out our Water Well Project Photo Album

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