Vanity Barcodes

Vanity Barcodes

December 30, 2013


Pressure Sensitive Label Printing:

Label printing companies are beginning to see some fun and humor incorporated into the rudimentary design of the plain old barcode. Mic’s Chilli BBQ Sauce received a Gold bell award for packaging design in ICAD 2013 awards thanks to Steve Simpson, from Dublin Ireland! Here he has transformed the boring black UPC barcode into a visually, stimulating piece of artwork which also serves as a powerful marketing tool!

These Vanity codes can be printed onto flexible packaging, shrink sleeves, digital labels as well as pressure sensitive labels. Who knew they could provide both form and function!

Not only are the Bar Codes wonderfully wacky on Mic’s Chilli BBQ Sauce but each flavour of sauce has it own custom label printing and die line that cleverly incorporates an interesting lap idea as well as a fun cap seal, again making the ordinary, extraordinary!

Click here for more information on  bar code standards and implementation.

Image: Behance


Sequential Packaging vs. Sequential Numbering

January 11, 2012

Sequential packaging is a mega-hot design trend popping up on many custom label printing and flexible packaging designs in a variety of consumer markets.

Designers use sequential packaging and numerical systems to help consumers easily distinguish a category of products; having numbers represent a level, system or order within a group of products. Often there is no actual data behind the numbers shown on the package and it simply represents one product within a system of the company’s brand.

Sequential Numbering, on the other hand, can enrich your label printing and flexible packaging design as well as add security to your products, assist in inventory control and traceability. Associated Labels can print a unique number or code on each individual label to suit your specific application.

Beyond sequential numbering, with the help of the Digital Label Printing Division at Associated Labels, your marketing campaign can expand by adding the following elements to your flexible packaging or label printing: variable data, variable image printing, unique 2D barcodes and QR codes.

Contact our sales department to find out how your brand could use sequential numbering and digital label printing to enhance your own product packaging.

Design and Image via Gary Head Design

Here We Grow Again

December 2, 2011

At Associated Labels, we’ve got you covered by adding a second HP Digital Press to our Digital Label Division. Here’s how we can help grow your business instantly:

  • Cost effective, versatile digital printing solutions for labels, shrink sleeves and flexible packaging.
  • Print runs as few as one, or up to 50,000 labels in fast turnaround time, getting your product to the market quickly.
  • Small, medium and large quantity runs to precisely meet your needs and help manage your supply chain effectively, thereby saving inventory costs.
  • Exceptional print quality, ensuring your brands stand out in the marketplace.
  • Variable data, sequential numbering, unique 2D barcoding.
  • Instant proofs and prototypes identical to your final product.

2D Barcodes

June 10, 2010

As 2D barcodes trend in North American consumer markets and production lines, Associated Labels introduces a new print technology that can pre-print unique 2D barcodes onto any label.

For consumers, 2D Barcodes are a call-to-action, they store massive amounts of information and can appear on every imaginable surface: in magazines, on signs, buses, food and beverage containers and now your labels.


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